| ISBN |
1032175702 |
|
9781032175706 |
| Sarjaandmed |
Routledge new directions in public relations and communication research
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| Märkused |
First issued in paperback 2021 |
| Sisukord |
1 Introduction ; 2 Classical public relations ; 3 Post-classical public relations: a new style of public relations work for the post-truth era ; 4 The mixed public relations repertoire for the age of disruption ; 5 The rhetoric of certainty and division ; 6 Facts don't matter: truthiness and fake news ; 7 Performativity and public communication ; 8 The digital mixology of online engagement ; Conclusion |
| Märkused |
This book explores the purpose, practice and effects of public relations (PR) at a time that has been variously described as an era of populism, post-truth and fake news. It considers how public relations processes have contributed to the current social condition of post-truth and what constitutes public relations work in this environment. |
| Märksõnad |
suhtekorraldus
|
|
kommunikatsioon
|
|
desinformatsioon
|
| Lisasõnad |
Public relations |
|
