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TÄIELIK KATALOOG

Kontakt
Autor Juntunen, Arja
Pealkiri Media context and advertising processing : media context variables influencing consumer motivation, ability, and opportunity to process information from advertisments / Arja Juntunen
Ilmunud Helsinki : Helsinki School of Economics and Business Administration, 1995
Kirjeldus 89 lk. : ill.
Püsilink https://www.ester.ee/record=b1023034~S1*est